Reading, Writing and Relevance......

What Makes a Story Interesting?.....

How to Find an Original Idea.....

Strong Angles and Focused Ideas.....

Digging Deep for Original Stories.....

Talking Pointers: How to Conduct Great Interviews.....

Taking Your Articles to the Freelance Market.....

To Market, To Market: Shopping Your Words Around.....

Pitch-Perfect Query Letters......

Adding Action and Anecdotes.....

Where to Begin: The First 100 Words.....

Action, Brevity and Style Anecdotes: Mining for Gold.....

Different Formats, Different Results.....

Briefs: Shortcuts to Publication.....

Profiles: Slices of Life.....

Writing Nonfiction Narratives.....

Eliminating the Ho-Hum From the How-To.....

Making a Timely Calendar Connection.....

Writing About Trends and Issues.....

"Updated with fresh facts, examples and illustrations, along with two new chapters on digital media and blogs this third edition continues to be the authoritative and essential guide to writing engaging and marketable feature stories. Covers everything from finding original ideas and angles to locating expert sources Expanded edition with new chapters on storytelling for digital media and building a story blog Captivating style exemplifies the authors' expert guidance Authors combines academic authority with professional know-how Comprehensive coverage of all the angles, including marketing written work and finding jobs in the publishing industry Essential reading for anyone wishing to become a strong feature writer "--