Advertising basics : (Record no. 3823)
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| 000 -LEADER | |
|---|---|
| fixed length control field | 00441nam a22001577a 4500 |
| 008 - FIXED-LENGTH DATA ELEMENTS--GENERAL INFORMATION | |
| fixed length control field | 130930b xxu||||| |||| 00| 0 eng d |
| 020 ## - INTERNATIONAL STANDARD BOOK NUMBER | |
| International Standard Book Number | 9780761998105 |
| 082 ## - DEWEY DECIMAL CLASSIFICATION NUMBER | |
| Classification number | 659.1 |
| Item number | VIL |
| 100 ## - MAIN ENTRY--PERSONAL NAME | |
| Personal name | Vilanilam, J. V. |
| 245 ## - TITLE STATEMENT | |
| Title | Advertising basics : |
| Remainder of title | a resource guide for beginners / |
| Statement of responsibility, etc | J. V. Vilanilam and A. K. Varghese |
| 260 ## - PUBLICATION, DISTRIBUTION, ETC. (IMPRINT) | |
| Place of publication, distribution, etc | London : |
| Date of publication, distribution, etc | 2004. |
| Name of publisher, distributor, etc | Sage Publications, |
| 300 ## - PHYSICAL DESCRIPTION | |
| Total number of pages | 200p. |
| 650 ## - SUBJECT ADDED ENTRY--TOPICAL TERM | |
| Topical term or geographic name as entry element | Advertising |
| 700 ## - ADDED ENTRY--PERSONAL NAME | |
| Personal name | Varghese, A. K |
| 942 ## - ADDED ENTRY ELEMENTS (KOHA) | |
| Source of classification or shelving scheme | Dewey Decimal Classification |
| Item type | Books |
| Withdrawn status | Lost status | Source of classification or shelving scheme | Damaged status | Not for loan | Home library | Current library | Date acquired | Source of acquisition | Cost, normal purchase price | Total Checkouts | Total Renewals | Full call number | Barcode | Date last seen | Date last borrowed | Copy number | Price effective from | Koha item type |
|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|
| Dewey Decimal Classification | Main Library | Main Library | 30/09/2013 | Mathrubhumi Books | 247.50 | 15 | 5 | 659.1 VIL | 4631 | 01/04/2019 | 14/02/2019 | 1 | 30/09/2013 | Books | ||||
| Dewey Decimal Classification | Main Library | Main Library | 28/01/2014 | Mathrubhumi Books | 495.00 | 9 | 4 | 659.1 VIL | 7983 | 03/03/2025 | 20/01/2025 | 2 | 28/01/2014 | Books | ||||
| Dewey Decimal Classification | Main Library | Main Library | 24/11/2015 | Mathrubhumi Books | 495.00 | 5 | 1 | 659.1 VIL | 18958 | 09/11/2022 | 06/10/2022 | 3 | 24/11/2015 | Books |