000 00565cam a22001694a 4500
005 20140213130241.0
008 050713s2005 ii a b 001 0 eng
020 _a8178295490 (India : pbk)
020 _a0761933549 (U.S. : pbk)
082 0 0 _a659.1 HAL
_222
100 1 _aHalve, Anand Bhaskar
245 1 0 _aPlanning for power advertising :
_ba user's manual for students and practitioners /
_cAnand Bhaskar Halve.
260 _aNew Delhi ;
_aThousand Oaks, Calif. ;
_aLondon :
_bResponse Books,
_c2005.
300 _a260p.
650 0 _aAdvertising
942 _2ddc
_cBK
999 _c5571
_d5571